Looking for whitepapers on social, digital, mobile, search or other marketing topics? For this posting, I’ve aggregated a range of resources including B2B marketing, social media marketing (Twitter, Linkedin, Facebook), competitive intelligence and more!
If you have a whitepaper, report or other resource that I should consider for inclusion in a future posting, please let me know.
- B2B Marketing 2015, Salesforce (registration required)
- Socially Driven Competitive Intelligence, Your New Secret weapon to winning the hearts of customers, New Brand, (registration required)
Social Media Marketing
- 3 New Cheat Sheets – Linkedin, Twitter, Facebook, Marketo (registration required)
Marketo has updated their social media tip sheets. This new release – May 2015 – includes 11 pages of tips on Linkedin, Twitter and Facebook.
- Facebook 2015, Simply Measured (registration required)
- Teens, Social Media & Technology, Overview 2015, Pew Internet, (downloadable)
Facts and figures related to teens use of mobile devices and social media networks including Instagram, Snapchat, Facebook, Whisper, YikYak, Vine and lots more.
Social Media Advertising – Facebook
- Facebook Business Advertising Checklist, G/O Digital (downloadable)
7 Step process for optimizing your advertising spend on Facebook.
Mobile – Apps
- App Annie Index – 2014 Retrospective, App Annie (registration required)