Is you website telling a story that supports your brand and drives customer acquisition?
Does your website have the right “C”easonings to engage and connect with customers?
Is the navigation and information architecture at your site optimized to tell you story and help visitors find what they are looking for?
Paul Gibler, the Web Chef, conducts systematic website audits that generate concrete recommendations for improvements and modifications. His website audits include looking at the following:
- Customer Service
- Information Architecture