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the Web Chef's eBytes Blog

Nationwide Insurance Super Bowl Ad = Social Media Heat

Posted by on Feb 3, 2015 in Advertising - Social Media, Digital Advertising, Online Reputation Managment, The Web Chef's E-Bytes Blog, Twitter, Video, Word of Mouth Marketing | 0 comments

Nationwide Insurance has been getting a lot of social media heat for their Super Bowl Ad with the boy who will never learn to ride a bike, get cooties, marry or learn to fly.   At the time of this post almost 5 million people had watched the YouTube posting of the ad embedded below for your viewing pleasure. Beyond social media, other media pundits continue to argue about the effectiveness of the ad, with MediaPost’s Social Media Daily...

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Whitepapers and eBooks – Dec 1

Posted by on Dec 1, 2014 in Content Marketing, Digital Advertising, eBooks, Mobile Marketing, Paid Media, Search Engine Marketing, Social Business, The Web Chef's E-Bytes Blog, Whitepapers | 0 comments

Continuing with my bi-monthly series of free guides, white papers and ebooks that might be useful for readers, here are some I’ve identified over the past few weeks. Please note that some of these require that you register to receive them and some of them also clearly identify that they are not to be shared with others, but are for your exclusive use. Whitepapers and eBooks This blog posting includes whitepaper and ebook topics including...

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Whitepapers and eBooks – Oct 15

Posted by on Oct 15, 2014 in Content Marketing, Digital Advertising, Lead Generation, Search Engine Marketing, The Web Chef's E-Bytes Blog, Video, Whitepapers | 0 comments

Continuing with my bi-monthly series of free guides, white papers and ebooks that might be useful for readers, here are some I’ve identified over the past few weeks. Please note that some of these require that you register to receive them and some of them also clearly identify that they are not to be shared with others, but are for your exclusive use. Whitepapers and eBooks This month’s whitepaper and ebook topics include advertising, lead...

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Social Media Trends in 2014

Posted by on Jan 23, 2014 in Digital Advertising, Facebook, Social Media Marketing, The Web Chef's E-Bytes Blog, Trends | 0 comments

  Social Media Trends in 2014 It is that time of the year again – when journalists, bloggers and others give their projections of trends for the year.  I’ve compiled the lists with projections on social media trends in 2014 from authors at several social, digital and trend watching sites.  You can find the links to the articles along with the social media trends in 2014 they project listed below: Adrants: Top Social Marketing Trends to Watch in...

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Twitter Advertising Opportunities

Posted by on Jan 14, 2014 in Digital Advertising, Paid Media, Social Media Marketing, The Web Chef's E-Bytes Blog, Twitter | 0 comments

Ever since its IPO in November, Twitter has been soaring, not only as a stock (TWTR), but also as an enhanced social network for advertisers and content marketers alike.  Feeling Wall Street pressure to monetize the value of its 230 million+ active users, Twitter is launching new advertising and promotion offerings while enhancing those that have generated an estimated $582 million in ad revenue in 2013.  These efforts are keeping it well on...

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