608-255-4092
the Web Chef's eBytes Blog

Whitepapers and eBooks – May 1

Posted by on May 1, 2015 in Advertising - Mobile, Advertising - Social Media, Analytics, Content Marketing, Mobile Marketing, Retailing, The Web Chef's E-Bytes Blog, Trends, Visual Content Marketing, Whitepapers | 0 comments

Periodically I identify, curate and aggregate collections of whitepapers and eBooks that I think digital marketers and others interested in advertising and marketing-related topics would find interesting and useful. I have reviewed some of these whitepaper and ebook resources, while in other cases, I’m simply providing you with access points to the sources. The publishers of the whitepapers and eBooks often require you to register to access the...

Read More

Whitepapers and eBooks – January 28

Posted by on Jan 27, 2015 in Advertising - Social Media, Analytics, Lead Generation, Marketing Automation, The Web Chef's E-Bytes Blog, Video, Whitepapers, Word of Mouth Marketing | 0 comments

Periodically I like to aggregate and curate a collection of whitepapers and eBooks that I think digital marketers and others interested in marketing-related topics should be familiar with.  The publishers of the Whitepapers and eBooks often require you to register to access the free content. Advertising The Guide to social Media Advertising, Kinetic Registration Required Analytics – Attribution The Forrester Wave: Cross Channel...

Read More

Visual Content Marketing – Show & Tell – Pinterest and Instagram

Posted by on Oct 2, 2014 in Analytics, Content Marketing, Instagram, Pinterest, Presentations, Social Media Marketing, The Web Chef's E-Bytes Blog, Visual Content Marketing | 0 comments

I’m presenting Visual Content Marketing, Show & Tell with Pinterest and Instagram at the Madison NonProfit Day at Monona Terrace, Madison, WI on October 2, 2014. The presentation is part of their social media track and is designed to give attendees an introduction to Pinterest and Instagram along with ways that organizations are using these visual content marketing tools, plus some tools for analytics and visual creation/editing....

Read More

Whitepapers and eBooks – July

Posted by on Jul 1, 2014 in Analytics, B2B Marketing, Content Marketing, eBooks, Inbound Marketing, Marketing Automation, Outbound Marketing, social media listening, Social Media Marketing, Social Media Monitoring, The Web Chef's E-Bytes Blog, Trends, Whitepapers | 0 comments

Continuing with my monthly series of free guides, whie papers and ebooks that might be useful for readers, here are some I’ve identified over the past few weeks. Please note that some of these require that you register to receive them and some of them also clearly identify that they are not to be shared with others, but are for your exclusive use. Whitepapers and eBooks – Digital and Social Media Marketing Rocking the Boat:...

Read More

Whitepapers and eBooks – May

Posted by on May 19, 2014 in Analytics, eBooks, Social Media Marketing, The Web Chef's E-Bytes Blog, Whitepapers | 0 comments

As part of an ongoing effort to stay up-to-date on the latest trends and techniques in digital marketing, I track and often download whitepapers and ebooks from a range of sources found online.  This week’s resources worth looking at include the following: Customer Analytics: How Analyzing Real People Will Improve Your Business, from Kissmetrics (registration required) The Five-Step Guide for Better Social Media Security, from Hootsuite...

Read More